If you’ve ever been business woman turned stay-at-home mom (or dad), then you understand the utter loneliness that accompanies this new found calling. You begin to wonder, “Could I ever even carry on a sentence with an adult again?” Or, “I used to get paid big bucks to make important decisions. Now I get paid nothing to change dirty diapers and communicate in a completely different language.” I could go on about the ironies of staying at home with babies, but that is not the point of this post.
It must have been a fleeting five minutes when both babies were napping when I got the Facebook message. It was from a former business colleague during my publishing years and I loved hearing from her. Her note was very simple:
I know you’re busy but I wondered if you’d be interested in helping me with marketing the new Mark Burnett and Roma Downey movie, Son of God, about the life of Christ. If you have time, send me an email and we’ll chat.
My first thought was: A former colleague thinks I still exist!
My second thought was: And she thinks I am still capable of interacting with adults.
My third thought was: And she may want to hire me!
My fourth thought was: Sure, I could market a movie!
So I quickly emailed her and asked what she had in mind.
When I mentioned it to my husband, he said, “You mean Mark Burnett, the creator of Survivor?” Since I’d never seen Survivor, I wasn’t sure. So I did some googling.
After about 30 minutes of searching, reading, and watching videos online, I had concluded that whatever needed to be done to market this movie, I was in. And here’s why:
Mark Burnett (Yes, of Survivor, Shark Tank, The Apprentice and several others) and wife Roma Downey (Touched By An Angel) are not just married to each other, they are also followers of Christ. When I saw them interviewed about the film, I knew they were the real deal, and I sensed they had been anointed by God for such a time as this to make this once-in-a-generation film. There were two things they said that stuck with me, and convinced me it was worth my time and energy to market this film:
- Roma said she wanted to “bring Jesus to the water cooler conversation.” What a concept!
- Mark said they felt God had given them successful careers so they could do this movie; if doing this movie meant their careers were over, “it was worth it.”
Working on this film was the perfect marriage of my Bible publishing background, my personal passion for seeing Jesus in daily life, and my years as a professional marketer. So, as the new year began, so did my work balancing babies (literally), a 5 year-old in pre-school, laundry (it multiplies, I kid you not), doctors visits, snow days, meals, and on goes the list. I hired a couple of sitters to help me with the girls, who conveniently came down with separation anxiety the exact moment I started working on this project.
I won’t go into the details of what my “job” consisted of, but will say that we were a part of a much larger team working to promote the film within the Christian community. Lots of phone calls and emails later, I was thrilled that the movie opened in spot #2 on February 28. Though not on my official Turning 40 Bucket List, I have to say, this project certainly helped to fill my bucket!
What I loved about this entire project was that it was a project about Jesus. Simple as that. When I watched the film, I fell in love with Jesus again. I wanted to know Him more. Touch Him. See Him regularly. Talk with and to Him. Sure, the actor is a beautiful man; but so is our Lord.
Obviously, there were a few things I had to put on the back burner while doing this project – blogging being an easy choice. BUT! I was still filling my bucket!! Can’t wait to share some of those exciting adventures with you and share some pictures.
Here are a few pieces of media I found particularly interesting in regards to Son of God:
- Roma Downey’s opinion article in USA Today which discusses spiritual warfare on the set
- Liberty University students were invited to compete in a contest by creating video promos for the film. Check out one of the two winning clips.
- Scores of spiritual leaders embraced this film. I was particularly interested in the commentaries many of these leaders provided on different scenes from the movie and the Bible.
- For a little humor, I loved this Lego spoof on the Son of God trailer.
- I've also included a link (below) to Mark and Roma's interview with Kathie Lee and Hoda on The Today Show.
I hope you’ll take a couple hours of your life to watch Son of God. It’s playing in over 3,000 local theatres. I’d love to hear from you if you’ve already seen the movie… what did you think of it?